COMPANY
PURPOSE

Our purpose is to share our passion for Table Mountain by giving everyone an authentic experience of an iconic natural wonder.

FROM OUR
MANAGING DIRECTOR

Reflecting on the year that has passed, Table Mountain Aerial Cableway Company (TMACC) has seen its fair share of significant milestones, challenges and opportunities.

90 Years of Success

Reflecting on the year that has past, Table Mountain Aerial Cableway Company (TMACC) has seen its fair share of significant milestones, challenges and opportunities.

Having started our operations on 4th October 1929, we celebrated our 90th anniversary this past year. Over the decades, we have safely transported more than 29 million people to the top of our New7Wonder of Nature. I am so proud of what we have achieved, and we will continue working to maintain our high standards.

Throughout the year we have celebrated this incredible feat, including a gala event with our partners and industry players, a R90 special for locals and hosted a photographic exhibition, which went “behind the scenes” of our annual maintenance projects over the years.

Having been recognised as Africa’s leading tourist attraction in the World Travel Awards, and nominated again as a finalist for leading tourist attraction in Africa and in the world in 2020, there is no doubt that the mountain’s magnetism has a way of drawing people in, compelling them to reach the summit.

As a responsible operator, it is important for us to continue taking a careful approach to operations, specifically in the social and physical environments that are the backbone of our organisation. As part of this, TMACC retained its Diamond Heritage Environmental Rating, recognising five years of continuous environmental performance of the highest standard.

Through our investment in the Kuyasa Housing Project, a low carbon initiative in Khayelitsha, we have been able to offset our carbon emissions, allowing us to achieve a carbon neutral status.

Now, when it is needed most, our focus is to empower our communities and we remain committed to working with various organisations who are able to support us in this goal. Over the past year, we have seen more than 80 organisations participate in our Corporate Social Investment programme.

Our Class in the Clouds programme was started as a way to give back, educate and inspire the youth of local communities, with 8780 taking part in the programme over the past year. We used this year to adapt our Class in the Clouds programme to ensure that all learners are able to experience the wonders of Table Mountain – creating a virtual experience of the mountain, as well as developing downloadable worksheets for learners to use. I am proud of how many incredible young learners have been able to take part in this unique outdoor experience.

In order to boost safety and security in the Table Mountain National Park, TMACC procured three high- tech CCTV cameras for use by SANParks. We are also working closely with the Wilderness Search and Rescue (WSAR) organisation in support of their bid to use the old tennis courts at the top of Kloof Nek Road as a designated helicopter emergency medical service (HEMS) landing site.

We continue to build a reputation that is focused on best practice - ultimately ensuring that our visitors enjoy a world-class experience. To deliver this, we have worked to improve the visitor experience through upgrading our ticketing system, renovating our retail outlets, stocking 95% of our retail products from local sources, developing a virtual experience for visitors, and most importantly, improving our health and safety protocols.

We are grateful for the repair work that the City of Cape Town has done to address the deterioration that took place on Tafelberg Road, as well as relocating the bus parking bays to help ease congestion. In our response to the Covid-19 pandemic, we have continued to engage with industry bodies to ensure that we meet all the necessary health and safety standards, as well as implement measures that will protect our staff and visitors. We remain steadfast that, as we navigate this pandemic, the health and safety of everyone remains our top priority.

No organisation succeeds without its people. There is no doubt that we would not have accomplished all that we have if it were not for the hardworking and dedicated team at TMACC. I cannot thank every single staff member enough for all that they have done over the past year.

I have also been privileged to welcome Giselle Esau to our team as our new Executive Marketing and Brand Manager and Jonathan Skepe to our Human Resources team.

There has been an unwavering determination amongst the team to continue to build on all the great work that was done in 2019, despite all the challenges that we have faced. I do believe that it is with this spirit and resolve that we will go from strength to strength in the coming years.

I believe that the tourism sector – both domestic and international – has a massive role to play in rebuilding our economy. The challenging times that we face as an industry have presented us with many an opportunity for innovation that will ultimately improve travel on the whole.

Wahida Parker
Managing Director

HIGHLIGHTS OVER
THE PAST 90 YEARS

2019

29MILLIONTH
VISITOR

TMACC welcomed its 29 millionth visitor, Muzi Sibanyoni of Durban, on 23 December 2019.

PARTNERSHIPS
AND SPONSORSHIPS

The Cableway actively seeks to collaborate with tourism industry stakeholders. As such the Cableway is represented on a number of tourism boards, events and projects. In 2019/2020, these included:

CAPE TOWN TOURISM

The Cableway is proud to be a long-standing Executive Partner of Cape Town Tourism, the City’s official destination marketing organisation.

Wahida Parker our Managing Director, continues to serve as Deputy Chairperson on the Cape Town Tourism Board.

CAPE TOWN BIG 6

Cape Town Big 6: Table Mountain Aerial Cableway, Robben Island, Kirstenbosch, Cape Point, Groot Constantia, V&A Waterfront

The Cableway continues to pursue cross marketing opportunities as well as opportunities to showcase our offerings at local and international travel trade shows and insight sharing through our participating in the Cape Town Big 6 marketing collaboration.

AAVEA CONFERENCE

African Association of Visitor Experiences and Attractions

The Cableway is a patron sponsor of the annual AAVEA conference and continues to share its key learnings and success in the attractions management industry with conference delegates. The conference, which shifted to a virtual event in 2020, attracted 100 international and local delegates.

IAAPA EXPO

Wahida Parker (MD), Selma Hercules (Financial Director) and Neil Arbous (IT Executive) represented the Cableway at the IAAPA Expo in Orlando, Florida. IAAPA is the global association for the attractions industry.

CABLEWAY ONLINE

CABLEWAY GOES VIRTUAL

Our exciting Virtual Reality project was designed and implemented. This was a challenging, but interesting project with massive potential. The project, managed by Neil Arbous, our IT Executive, and created by local company Sea Monster, was completed in late February 2020.

As an alternative, and to keep visitors engaged during the national lock down, we launched a virtual Upper Cable Station tour with Page Creative Studios.

Local school learners are also now able to view it as part of our Class in the Clouds Programme.

CABLEWAY SOCIAL

Over the past year, the Cableway’s social media accounts have undergone the following:

RESPONSIBLE
CABLEWAY

With the COVID19 pandemic affecting our operations, our responsible tourism efforts were brought into sharper focus this year.

CARBON
NEUTRAL
CABLEWAY

In 2015, in order to offset the amount of carbon emissions produced by our operations, we invested in the Kuyasa Housing Project, a low-carbon initiative in Khayelitsha. Through purchasing units, we are ensuring that houses in this housing project are provided with proper ceilings and solar-heating systems. Our current Carbon Neutral status is as follows:

Our emissions for 2018/2019
have been offset by investing in the

Kuyasa is a low-carbon housing development in one of the poorest and most vulnerable corners of Khayelitsha in the Western Cape.

The project has installed solar water heaters, insulated ceilings and compact fluorescent energy efficient lightbulbs (CFLs) in 2 100 houses, resulting in monetary savings, improved indoor air quality, and reduced greenhouse gases.

We’ve recorded the following CO2 emissions over the past year:

954 015 kWh

Electricity

1 109 098 kg

All other indirect emissions

Air travel and 3rd party transportation

3 449 225 L

Water

61 458 kg

Waste

62 905 kg of waste produced is recycled


The Cableway has retained its Diamond Heritage environmental rating in recognition of five years of continuous commitment to environmental performance of the highest standard.

SAFE
CABLEWAY

The global pandemic, which saw TMACC go into lock down a week earlier than the rest of the country, on 18 March 2020, presented our Health and Safety department with opportunities to work on and implement our own safety protocols. Candice Syce, our COVID 19 Officer, implemented the following:

TRAINING SESSIONS:
We hosted our COVID-19 Training Sessions from 4th to 30th June 2020 and – we inducted 254 staff members in total. A Testing & Screening Tool on the MYSHEQ System was introduced which staff continue to use.

SAFETY PROTOCOLS:
Candice Syce, Occupational Health & Safety Officer working with the Marketing team, created TMACC’s safety protocols and signage, which are displayed on site and online on our website and social media platforms:

CARING
CABLEWAY

Each year the Cableway issues tickets to non-profit organisations, the underprivileged and school learners, giving them the opportunity to experience our attraction, through our Corporate Social Responsibility and Class in the Clouds Programmes:

CORPORATE SOCIAL INVESTMENT PROGRAMME

80 organisations (NPOs, NGOs and community organisations participated in our Corporate Social Investment Programme.

As part of our initiative to recognise local heroes, we hosted nurses from Groote Schuur, Red Cross and Victoria hospitals.

CLASS IN THE CLOUDS

The Class in the Clouds Programme, launched in 2001, runs weekdays, from 1st March to 31st October each year, providing learners with amazing views, fun activities, interesting walks and the most fascinating facts about Table Mountain, a wonder of nature.

In 2019, 8780 learners participated in the Class in the Clouds Programme.
To date, 313,454 learners have participated in the Class in the Clouds Programme.

Class in the Clouds learners line up for the trip in the cable car.

FALLEN ANGELS BLANKET DRIVE

Bearing in mind our recycling policy and our aim to care for the community, we invited all of our staff to donate their old green uniforms to help us create blankets for the homeless animals at the Fallen Angels animal shelter.

A group of our staff delivered the donation on Friday 6 March 2020.

TEAM
CABLEWAY

Our staff journey has had a number of exciting changes this year:

CABLEWAY HEADCOUNT

As at the end of June 2020, the headcount of employed staff members at the Cableway was a total of 195:


TEAM HR


STAFF
MOVEMENT

GISELLE ESAU

On 1st March 2020 we successfully appointed our Executive Manager: Brand. Giselle Esau comes from a strong PR, Marketing, Media and Fashion background. Before joining the Cableway, she was the Brand Director at Zando, which is one of the top 10 current online shopping portals and previously she was Head of Brand Marketing at Spree.

JONATHAN SKEPE

Jonathan started as the new People Services Specialist on 1 May 2020. He worked at Radisson Blu Hotel for four years before joining the Cableway. “Outside of work, I enjoy making music and going to the gym.” Serving with integrity is a big part of who Jonathan is and he believes in hard work and making every moment matter.


LONG SERVICE
CELEBRATIONS

05YEARS OF SERVICE

Name Surname
Angela Ncwana
Bongiwe Mgudlwa
Fazielah Williams
Qonyiweyo Songeziwe
Lindiwe Kweyama
Rhafiek Smith
Khanyisa Gqoli
Carl Randall Raikes
Fazlin Dyson
Rustin Rossouw
Shannon Bagley
Marvin Smith

10YEARS OF SERVICE

Name Surname
Loyiso Gogela
Riedewaan Floris
Stephen Rodgers
Eugene Labuschange
Zuziwe Makapela

15YEARS OF SERVICE

Name Surname
Chantal Webb

25YEARS OF SERVICE

Name Surname
Robert Streefkerk
Lisa Paterson

30YEARS OF SERVICE

Name Surname
Gary Wright
Michael Williams

CHANGE OF
UNIFORM

We launched our new staff uniform on Monday, 18 November 2019 and staff members received and welcomed our new uniform colour palette and design with excitement. This new fresh feel of our uniform is an extension of our brand and who we are as ambassadors of the Cableway and Table Mountain.

STAFF RECRUITMENT
DRIVE 2019

We received over 13 000 applications from those who aspired to join the Cableway for seasonal employment in our 2019 recruitment drive. There was an increase of 4 400 applications in comparison to our 2018 recruitment drive. These totals are a great reflection of the interest shown in TMACC as an employer.

Applicants were sourced through various mediums, including various social media platforms and word of mouth.

The Recruitment Drive was hosted at DoubleTree by Hilton and – for the very first time - Radisson Blu Hotel & Residence as well as Taj Hotel.

As a result, we have welcomed a total of 171 seasonal staff.

SUCCESS STORY IN THE MAKING

Zuleiga Samodien was hired as a seasonal worker, but on 27th January she was appointed as Hygiene Assistant in a permanent capacity.

CABLEWAY
SIYAFUNDISA

TMACC ACADEMY OF LEARNING:

Siyafundisa is committed to delivering to our People Brand by providing various learning opportunities to all staff members. Various learning platforms were created not only to support our staff members, but unemployed and disabled youth in communities surrounding our Iconic Natural Wonder.

Below are some of our achievements over the past year:

1

LEARNERSHIPS (EMPLOYED AND UNEMPLOYED)

We kicked off an exciting new Learnership which commenced on 1st November 2019 ending on 31st October 2020.

Learnership Type: Employed and Unemployed Learners

We offered a National Certificate in Food and Beverage Services and partnered with Capsicum Culinary School who specially customised this learning offering to suit our operation. All staff wishing to obtain a qualification in the Food and Beverage Industry now have the opportunity to do so through this Learnership.

We currently have 5 employed and 3 unemployed learners who are participating in this programme.

NQF Level: 4 – NC Food & Beverage Services - (SAQA No: 14113)

Staff Detail Department Type of Learner
Luvo Mjaleni Retail Employed learner-contract
Kent Brown Kitchen Employed learner-contract
Anati Khethiwe Kitchen Employed learner-contract
Fallan Timm Kitchen Employed learner-permanent
Zintle Mavukuza Café Employed learner-contract
Chleo Geldenhuys Café Unemployed learner-contract
Mandla Mfuthwana Café Unemployed learner-contract
Anela Mayeki Café Unemployed learner-contract
2

LEARNERSHIPS (PEOPLE LIVING WITH DISABILITIES)

I-Can Academy continues to do amazing work by facilitating a GETC: Domestic Services NQF Level 1 Learnership for people living with disabilities in partnership with Siyafundisa. See below participants who completed this learning programme which started on the 1st July 2019 and ended 30th June 2020:

Staff Detail Department Type of Learner
Kimberlyn Maxim Offsite Learnership Disabled Learner
Asipe Ndzane Offsite Learnership Disabled Learner
Desmond Witbooi Offsite Learnership Disabled Learner
3

BURSARIES

In support of TMACC’s People Brand, we offer staff members the opportunity to apply for bursaries. In 2019 we offered bursaries to the following employees:

01

SIYABULELA THONJENI

Strategic Logistics Management(Short Course)

02

NOLUVO MRWETYANA

Cost & Management Accounting

03

SIYABONGA SETONG

Postgraduate B.Ed(Basic Education)

04

KEITH NCUBE

Wine & Spirit Education Trust: Awards In Wines (Level 1, 2 & 3)

05

KEEGAN MOODLEY

Adventure Tour Guide (Mountaineering)

06

JOSEPHINE ARLIES

Moderation & Facilitation Skills

07

SIPHOKAZI MAHILIHILI

Applied Project Management In An I.T Environment

08

DIMITRI LOUW

Diploma Food Production & Cooking

09

CARL RAIKES

Wine Course (Certificate: Level 2)

10

REZAAN EZE

Matric (Grade 12 Amended Senior Certificate)

4

TMACC E-LEARNING

In partnership with Pendula Group we were able to provide everybody with the opportunity to complete an online course in aid of upskilling and advancing the Cableway team during lockdown!

We made it possible for staff to complete the module(s) in the comfort of their own homes, on their mobile phones and at their own pace.

We purchased 1Gig of data for each employee who took up the offer, in order to make the completion of the course as seamless as possible.

Certified Specialist Disinfectant Applicator Training (CERSDAT)

The impact of COVID-19 required us to shift our minds and adapt to revised protocols, both as a business and as staff working at TMACC.

Joining with UpSkill Academy for the very first time five members of the Operations Leadership team completed the abovementioned online course which is based on the guidelines provided by the World Health Organization, the CDC, OSHA, the EPA and the IICRC. Certificates have been received and training needs to be carried over to the rest of the Operations team. This is in alignment with Covid-19 Induction Training Sessions facilitated by Candice Syce.

SHUTDOWN
TRAINING 2019

Health and Safety with Candice and Marie: Annual Health
and Safety & Standard Operation Procedure Training.

DREAM TEAM CATALYST

Big Picture Team Bonding 2019

Our shutdown training team bonding venue, situated in the township of Kayamandi in Stellenbosch, used over a 5-week period, was our way of contributing to responsible tourism and to the bigger community at large through supporting up and coming tourism initiatives. This centre/ venue is driven largely by the community and Stellenbosch Township and Village. Our staff painted a 3m high X 6m wide Mystery Artwork which is representative of who we are and what we stand for at the Cableway (not aware of what the big picture was going to look like). The grand reveal was carried out at our 90th Cableway celebration.

Employees were split into teams; each team painted a section of the mural.

IMPROVING THE
VISITOR EXPERIENCE

TMACC continues to improve the visitor
experience in the following ways:

NUTS
AND BOLTS

OUR PROUD
ACHIEVEMENTS